What is “U Run It”

U Run It is the only gambling platform 100% managed by its community.

Players control the house, host all the games and receive most of the profit.

What problems does “U Run It” solve?
  • based on our surveys, casino customers are very venturous people who are constantly looking for action and novelty; they get bored quickly, and are forced to move from one casino to another constantly looking for something different
  • it is very difficult for the casinos to attract new players, and they are forced to spend significant part of the profits on advertising, bonuses, affiliate programs and other gimmicks to attract customers
  • no matter how much money casino spends to keep customers for as long as possible, it doesn’t work - customers simply won’t stay for long
What solutions do you offer for these problems?

The solution is an entirely new type of casino, the casino managed by the players, who host all the games. In other words, absolutely all games, card tables, poker rooms, tournaments, slot machines, lotteries, etc. in this casino are controlled by the players themselves. Each game is hosted by a certain player. This player determines parameters of the game or tournament he is hosting and becomes the owner of the game for the time being. Let’s say, each game is leased to one of the players for a nominal fee.

How long I can be an owner of the place for?

The place can be leased for an hour, a day, a week, or a month.

What is your legal structure and where are you located?

U Run It Limited (CN: 2666919) is registered in Hong Kong. Company’s address:




Here is our business registration certificate: BRC 2018-2019_U Run It Limited.pdf

And this is our certificate of incorporation: CI_U Run It Limited.pdf

You can also find information about our company at the Hong Kong government website: https://www.icris.cr.gov.hk/csci/cps_criteria.jsp

Do you have a bounty program?

Sure, we have a bounty program.

More information about the program you can find at here

What will happen with unsold tokens in case hard cap is not reached?

All unsold tokens, issued for sale during Closed pre-Sale, pre-ICO and ICO campaigns will be distributed proportionally among those who bought our tokens during pre-Sale and ICO stages.

How many tokens will be available for sale?

Maximum number of tokens during the public sale stage will be 75% of all the emitted ones, which equals 60 million.

What is soft cap and hard cap in token sale?

Our minimum goal (Soft Cap) is 4,000,000 tokens

Our maximum goal (Hard Cap) is 60,000,000 tokens

When does the ICO start and end and what are its stages?

URUN token sale will take place in three stages:

  • closed pre-sale (May 15th – June 30th)
  • pre-ICO (July 1st – August 15th)
  • ICO (September 1st – October 15th)
What will happen if you don’t get a soft cap?

If the soft cap is not reached, all the collected funds (less marketing expenses) will be returned to the investors.

What are the parameters of the token sale?

URUN token sale will take place in three stages:

  • closed pre-sale (May 15th – June 30th)
  • pre-ICO (July 1st – August 15th)
  • ICO (September 1st – October 15th)


40% - May 30th – June 14th
30% - June 15th – June 30th


20% - July 15st – July 31st
15% - August 1st – August 15th


10% - September 1st – September 15th
7.5% - September 16th – September 30th
5% - October 1st – October 15th

What is a minimum transaction amount?


1 ETH – May 15th – June 14th
0.3 ETH – June 15th – June 30th


0.05 ETH


0.05 ETH

How many URUN tokens can I buy for 1 ETH?

The base price of one token is 0.00125 ETH (1 ETH = 800 URUN). But you can get more if you are buying during pre-Sale, pre-ICO and in the first 20 days of ICO

What wallet can I use for purchasing URUN tokens?

You can keep URUN tokens in any Ethereum wallet that supports ERC20 tokens. Do NOT send ETH directly from exchanges multi-sig wallets, or from other smart contracts, in this case you will not be able to access your URUN tokens.

The following wallets are known to be compatible with Ethereum tokens (ERC20 standard):

  • MyEtherWallet (no download needed)
  • MetaMask (Firefox and Chrome browser addon)
  • Mist (Desktop)
  • Parity (Desktop)
  • imToken (iPhone)
  • imToken (Android)
Will URUN tokens be available on crypto exchanges?

Yes, we plan to list the URUN token on several crypto exchanges.

When will I get my URUN tokens?

If you pay for tokens with ETH, URUN tokens will be sent automatically to your Ethereum wallet.

Also you can purchase URUN tokens using the following cryptocurrencies: Bitcoin, Litecoin, Dash and Ripple. In this case, please transfer your coins to the relevant address. Then send us an email to [email protected] with the coin type, amount sent, transaction ID and your Ethereum wallet address. After we receive your e-mail, the tokens will be sent manually by our administrator to your Ethereum wallet address within 24 hours.

How many URUN tokens will be issued in general?

A total of 80 million tokens will be emitted. Maximum number of tokens during the public sale stage will be 75% of all the emitted ones, which equals 60 million.

Do I need to register in order to participate in tokens sale?

Yes, you have to be registered to buy the tokens.

Do I need to pass the KYC during the registration?

KYC means Know Your Customer. These are standard procedures requiring basic ID information from ICO contributors for compliance with current rules and regulations on Anti-Money-Laundering (AML). We understand that people don’t like to pass through KYC because it contradicts the spirit of the crypto currency. Also, people are afraid that the documents they send can get into wrong hands. We understand and respect these reasons, but unfortunately governments and banks toughen their rules and policies all the time and we have no choice but to abide by this rules and require the KYC procedure.

How safe is my information?

Your documents are stored securely by U Run It for the sole purpose of KYC verification for the URUN token sale. All documents are reviewed only by direct employees of U Run It and will be deleted immediately after KYC is completed.

Will my information be sold or shared?

No. Your information will never be shared with anyone other than our lawyer and the bank.